Skip to main content

Sole Agency

This means that only one estate agent has been instructed to handle the sale of the property. To avoid future problems, a sole agency agreement should be agreed for a specific period of time. Once instructed on this basis without immediate competition an estate agent is able to give more time and attention to the marketing operation confident that he will arrange the sale and get paid for his efforts.

A sole agency could of course be extended by mutual agreement, or, if necessary, cancelled early by a reasonable period of written notice given to the agency. Commission becomes payable if the estate agent arranges the sale, but not if the seller arranges this himself.

Having said that, we pride ourselves in putting a great deal of time and effort into handling all sole agency instructions, and hence this service is offered on the clear understanding that the seller is not actively trying to sell the property in open competition with us. If the property is not sold, or later withdrawn from the market, no commission is payable – only any specific expenses which would have been agreed at the outset.

Do not confuse ‘sole agency’ with a ‘sole selling rights’ agreement. This is a more restrictive form of agency which is sometimes appropriate for commercial transactions, or auction sales but is less common and not generally a recommended form of agency for ordinary residential purposes. Sole selling rights mean the estate agent would be entitled to the agreed commission payments for any sale arranged during the period of the agency however this comes about. We would advise you to think very carefully before entering such an agreement for you might end up with a liability to pay a commission when you have sold the property yourself. When Home Information Packs come into use in due course, the estate agent may well be doing a great deal more preparatory work than the present system. That will lead to restructuring the remuneration. Some clients will be prepared to fund the initial costs but where the estate agent is expected to pay for them, a greater commitment will be required and this may well involve an assignment of sole selling rights. Time will tell.

When any estate agent is appointed a sole agent you should stick to the agreed terms. If you were to involve another agent within the specified period and this second agency arranged a sale the first agency would also be entitled to be paid.

In order to ensure an estate agent’s clients are aware of any restrictive terms in their agency agreement, and this potential for two commission claims, there are statutory regulations which specify the form of words for a warning message which has to be include in the written terms of business given to every prospective client prior to the agreement coming into force.

Where one or more estate agents are instructed on what we call a multiple agency basis, there are no statutory obligations over the specific wording to be used in the terms of business. That means the client remains free to instruct an additional agent whenever he wishes safe in the knowledge he will only have to pay the one who arranges the sale.

However, when the estate agent is appointed as the ‘sole agent’, or has ‘sole selling rights’, then specific forms of wording must be used.
In the past confusion over the exact meaning of ‘sole selling rights’ has led to the courts construing a ‘sole selling agency’ as merely a ‘sole agency’ – therefore, when the seller had arranged his own sale, he did not have to pay the estate agency any commission.

The wording of these two individual notices is intended to eliminate any confusion of this kind.

The Regulations say the warning notices must be reproduced without any material alterations and shown prominently in similar style wording to all the other items of information in the agency agreement.

For an agency agreement which is, or purports to be, a ‘sole agency’ agreement, the following style warning notice should be included:


You will be liable to pay remuneration to us, in addition to any other costs or charges agreed, if at any time unconditional contracts for the sale of the property are exchanged:

- with a purchaser introduced by us during the period of our sole agency or with whom we had negotiations about the property during that period; or

- with a purchaser introduced by another agent during that period.
In the case of an agency agreement based on Sole Selling Rights this form of warning notice should be included


You will be liable to pay remuneration to us, in addition to any other costs or charges agreed, in each of the following circumstances:

- if unconditional contracts for the sale of the property are exchanged in the period during which we have sole selling rights, even if the purchaser was not found by us but by another agent or by any other person, including yourself; or

- if unconditional contracts for the sale of the property are exchanged after the expiry of the period during which we have sole selling rights but to a purchaser who was introduced to you during that period or with whom we had negotiations about the property during that period.

Finally the Order talks about a definition for the expression ‘ready, willing and able’. This aspect has given trouble in the past and led to disputes going to Court. This statutory warning notice is precise and to the point as the draftsman wanted to ensure prospective clients understood the message. Certainly the use of this very specific form of warning should remove any possible confusion. It will normally be used in addition to any ‘sole agency’ or ‘sole selling rights’ notice as it addresses a different point.

It is only fair that where an estate agency has carried out the work he was asked to do – finding a potential buyer and then negotiating an acceptable sale – he should be paid even though, for whatever reasons, the owner has had a late change of mind. For the record, here is the required warning notice:


A purchaser is a ‘ready, willing and able’ purchaser if he is prepared and is able to exchange unconditional contracts for the purchase of your property.

You will be liable to pay remuneration to us, in addition to any other costs or charges agreed, if such a purchaser is introduced by us in accordance with your instructions and this must be paid even if you subsequently withdraw and unconditional contracts for sale are not exchanged, irrespective of your reasons.

back to search menu

home - management & lettings - chartered surveyors & valuers - estate agents - meet the team - contact us - our location - properties

Brown & Brand, 221 London Road, Hadleigh, Essex SS7 2RD | site map
Website Design By Oldroyd Publishing.